Get More Property Listings with SEO For Estate Agents

Boost your estate agency’s Google rankings with our powerful search engine optimisation strategies.

Get More Property Listings with Expert SEO For Estate Agents

Boost your estate agency’s Google rankings with our powerful search engine optimisation strategies.

SEO for Estate Agents

Search Engine Optimisation

Our search engine optimisation service helps your estate agency rank higher on Google for the searches that matter most in your local area. We focus on improving your website structure, content, and local relevance so homeowners find you when they’re actively looking to sell or let. Over time, SEO builds consistent, high-quality traffic and generates a steady flow of valuation enquiries.

Estate Agents

We aren't like most agencies. We actually understand the unique requirements of Estate Agents, from managing tight schedules to generating a steady stream of local leads.

Website traffic

Our focus goes beyond just boosting your website visitors. We are dedicated to delivering increased property valuations and secured listings. More traffic is meaningless if it doesn't translate into homes on the market.

Agent2

Agent2 is a marketing agency for Estate Agents, based in Taunton, Somerset.

House Icon, SEO for Estate Agents

We aren't like most agencies. We actually understand the unique requirements of Estate Agents, from managing tight schedules to generating a steady stream of local leads.

Launch Logo, SEO for Estate Agents

Our focus goes beyond just boosting your website visitors. We are dedicated to delivering increased property valuations and secured listings. More traffic is meaningless if it doesn't translate into homes on the market.

Target Icon, SEO for Estate Agents

Agent2 is a marketing agency for Estate Agents, based in Taunton, Somerset.

SEO Expertise That Boosts Property Listings

Our proven techniques improve Google rankings, drive motivated traffic to your website and attract high-intent property vendors.

Why is Search Engine Optimisation Important?

SEO helps your estate agency appear naturally in Google when homeowners are actively searching for your services. By improving your website’s relevance, authority, and local signals, SEO puts your agency in front of motivated sellers and landlords without paying for every click.Strong SEO delivers consistent, high-quality traffic from people already looking to book a valuation, helping turn search visibility into real enquiries over time.

SEO helps your estate agency appear naturally in Google when homeowners are actively searching for your services. By improving your website’s relevance, authority, and local signals, SEO puts your agency in front of motivated sellers and landlords without paying for every click.Strong SEO delivers consistent, high-quality traffic from people already looking to book a valuation, helping turn search visibility into real enquiries over time.

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The SEO Process

We know how to improve search engine rankings for Estate Agents. Our tried-and-tested process results in higher placements in Google search results and in turn, reaching more vendors who are ready to sell, ensuring every click has the best chance of turning into a call or enquiry.

1. Research & Analysis

The first stage of every SEO campaign is to get to know you, your business, and your competitors. By understanding your goals, your market, and your industry, we can design a bespoke SEO strategy tailored specifically to your needs. This initial analysis also helps us assess your current search performance and identify the quickest opportunities for growth.

2. Keyword Research

Building on our initial analysis, we develop a targeted list of keyword phrases that offer the strongest potential for traffic and conversions. Each keyword is assessed by search volume, ranking difficulty, and competition level. We also evaluate user intent to ensure we focus on terms that attract motivated, ready-to-act customers in your market.

3. Content Strategy

Every month, our specialist content team creates high-quality, engaging assets tailored to your audience—such as articles, press releases, videos, infographics, and more. The content we produce strengthens your brand’s authority, encourages social engagement, and attracts natural backlinks, all of which are essential for long-term SEO growth.

4. Link Strategy

Off-page SEO remains one of the most powerful elements of a successful campaign. Instead of using outdated tactics that rely on low-quality links, we focus on acquiring high-authority, relevant backlinks through proven, ethical methods. This strengthens your domain authority and improves your ability to rank prominently in search results.

5. Reporting & Evaluation

Each month, we deliver a clear, comprehensive report outlining improvements in organic traffic, keyword rankings, conversions, and overall campaign performance. Your dedicated account manager is always available should you need insights between reports, ensuring full transparency and confidence in your SEO progress.

Your Results

Your Estate Agency gets more visibility online, generating more enquiries, and putting more property listings onto your books.

Increased Property Listings

Increased Property Listings

Enhanced Brand Awareness

Enhanced Brand Awareness

Real New Business and Growth

Real New Business and Growth

Increase Visibility Online

Increase Visibility Online

Your Results

Your Estate Agency gets more visibility online, generating more enquiries, and putting more property listings onto your books.

House Icon, , SEO for Estate Agents

INCREASED PROPERTY LISTINGS

Brain Icon,, SEO for Estate Agents

ENHANCED BRAND AWARENESS

Briefcase, SEO for Estate Agents

REAL NEW BUSINESS AND GROWTH

Chart Icon, SEO for Estate Agents

INCREASED VISIBILITY ONLINE

Boost Your Google Rankings

And reach more potential vendors, increasing property listings and revenue.

Why You Should Partner With Us

Partnering with us gives you access to dedicated SEO expertise that understands the estate agency market inside out. We combine proven local SEO strategies, data-driven insights, and hands-on support to help you attract more valuations and instructions.

FeatureAgent2 🚀DIY / In-HousePremium Agencies
Contact✅ Quick, personal support❌ You're on your own✅ Assigned manager, costly
Results✅ ROI-driven campaigns❌ Guesswork & wasted spend✅ Great results, big fees
Reporting✅ Clear & simple updates❌ Hard to track progress❌ Bloated
Strategy✅ Built for estate agents❌ Trial and error❌ Not flexible
Management✅ Fully managed for you❌ Time-consuming❌ Pricey
Optimisation✅ Ongoing fine-tuning❌ Limited data & tools❌ Deep but slow
Cost✅ Affordable & transparent✅ Cheap, low return❌ Thousands monthly
Best For✅ Growing estate agents❌ DIYers & beginners✅ Big brands & budgets

Pricing

Our management is a completely done for you service. We take care of your SEO, so you can focus on growing your Estate Agency.
Management packages are a minimum 6 month term.

Local

Local visibility & SEO foundations

£150 / moNo setup fee

Core Features

  • ✅ Google Business Profile optimisation
  • ✅ Correct categories, services, description & images
  • ✅ NAP consistency across directories
  • ✅ Local keyword optimisation for your town
  • ✅ Monthly profile updates & activity
  • ✅ Basic visibility tracking
Most
Popular

Growth

Increase valuations & outperform local competitors

£450 / moNo setup fee

Core Features

  • ✅ Everything in Local
  • ✅ On-page optimisation of key pages
  • ✅ Homepage & service page keyword targeting
  • ✅ Title tags & meta description improvements
  • ✅ Internal linking improvements
  • ✅ 1 blog post or 1 new SEO page per month
  • ✅ Local search intent content focused on sellers & landlords
  • ✅ Monthly ranking & traffic reporting

Authority

Multi-area growth & long-term authority

£800 / moNo setup fee

Core Features

  • ✅ Everything in Growth
  • ✅ 2 blog posts or 2 new SEO pages per month
  • ✅ Content targeting high-intent local keywords
  • ✅ Advanced internal linking & content clustering
  • ✅ Competitor gap analysis
  • ✅ Ongoing optimisation based on ranking movement
  • ✅ Conversion-focused SEO improvements
  • ✅ Monthly performance & strategy review

Are you ready to increase your property listings?

At Agent2, we help Estate Agents attract more valuation enquiries and property listings, through expert Search Engine Optimisation services.

We help Estate Agents to boost their Google search rankings which in turn, results in more valuation enquiries and listings. Visibility in Google can make or break an Estate Agency, it's time for you to take the next step in improving your businesses performance.

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Launch Marketing Founder

Partner With a Company That Cares About Your Success

Choosing to work with an agency can feel risky, especially when every pound counts. At Agent2, we treat your business and budget with the same care we’d give our own — with honesty, transparency, and genuine dedication to helping you grow.Dominic St John | Founder

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Book a Call

Fill out the form below and we will arrange a time to meet and discuss your requirements with Dom. We look forward to hearing from you.

FAQ's

SEO for estate agents is the process of optimising your website and online presence to rank higher in Google search results. This helps attract more potential buyers and sellers actively searching for property in your area.
We start with thorough research, including competitor analysis, keyword research, and an audit of your website. From there, we create a tailored strategy that includes on-page optimisation, content creation, and link building to improve visibility and drive enquiries.
Keyword research identifies the search terms your potential clients are using. By targeting these keywords, we help your website appear in relevant searches, attracting high-intent visitors who are more likely to become leads.
Our team creates high-quality content including blog posts, property guides, local area pages, and press releases. This content not only improves SEO but also establishes your authority and encourages visitors to engage with your site.
Yes. We focus on securing high-quality backlinks from relevant and authoritative websites. This strengthens your domain authority and helps improve your rankings in Google.
SEO is a long-term strategy. You may see small improvements within the first 2–3 months, but significant traffic and lead growth usually occurs within 6–12 months depending on competition and website authority.
No. Our team handles content creation from start to finish, tailored to your audience and local market. However, we may request some specific business details or insights to make content more accurate and engaging.
SEO works best as an ongoing strategy. Stopping too early can result in lost rankings and traffic. We recommend consistent effort to maintain and improve your search visibility over time.
We provide regular reports showing keyword rankings, website traffic, and enquiries generated from SEO. Your account manager is always available to explain metrics and discuss progress.
Absolutely. SEO can benefit estate agents of any size or location. Whether you operate locally or have multiple branches, we tailor strategies to target the right audience and maximise enquiries.
Our SEO packages start from a competitive monthly fee depending on the scope of work. This covers ongoing optimisation, content creation, link building, and reporting to ensure continuous improvement.
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